What should a creator's link in bio do?
For a creator, the profile link is a small storefront, not a directory. Every visitor should be able to do at least one of these in two taps:
- Buy something you made: presets, templates, an e-book, a consultation.
- Tip or support you.
- Join your list, usually in exchange for a free download.
- Buy through your affiliate links for the gear and products you recommend.
- Hire you, if they are a brand looking at your media kit.
Order matters. Most visitors never scroll past the first few buttons, so put whatever earns the most at the top and move it when that changes. After a week, your analytics show clicks and click-through rate for every block, which makes the decision easy. A page with five blocks that each have a job usually beats a page with twenty links.
Link in bio tools for creators compared
| Tool | Free plan | Fee on your sales | Best at |
|---|---|---|---|
| Biolinko | Yes, forever | 0% platform fee on Pro (Razorpay processing fee applies; India) | UPI and WhatsApp, fast pages, Indian creators |
| Linktree | Yes, with Linktree branding | Percentage seller fee on lower plans | Brand recognition, QR codes |
| Beacons | Yes | 9% on free-plan store sales; reduced or removed on paid plans | Media kit and email tools |
| Stan Store | No ($29/month Creator, $99/month Creator Pro, 14-day trial) | 0% Stan fee beyond Stripe/PayPal processing | Courses, coaching and global checkout |
Recommended creator link in bio page setup
Here is a layout for a travel creator who sells Lightroom presets. Swap in your niche. Blocks, top to bottom:
- Header with your photo and niche: “Budget travel across India. Presets and guides.”
- Featured link for your current campaign or newest video.
- Product (Pro): your preset pack and its price. Buyers pay and receive the file automatically.
- Lead magnet (Pro): “Free 7-day Goa itinerary” in exchange for an email. The file is sent, the lead is saved.
- Link buttons for affiliate picks: “My camera bag”, “Travel insurance I use”, each with a thumbnail and a badge.
- Tip jar (Pro): “Buy me a chai” for fans who just want to say thanks.
- Stats counters with your follower count and average views, for brands.
- PDF viewer with your media kit and rates.
- Contact form for brand enquiries; messages are emailed to you.
- Social icons.
The Creator template starts you with a similar layout.
How to sell digital products from your link in bio
On Biolinko Pro, the Product block turns your page into a link in bio shop:
- Buyers pay by UPI, card, netbanking or wallet, straight into your own Razorpay account.
- Biolinko takes a 0% platform fee. Only Razorpay's processing fee applies.
- You can price in INR or USD.
- Files are delivered automatically, on an order page and in an email receipt.
- Every order appears in your Sales dashboard, and payments that went through but were not confirmed in the buyer's browser are recovered automatically.
An honest note for creators outside India: Razorpay onboards businesses in India, so built-in selling is made for Indian creators. If you are elsewhere, keep selling on Gumroad, Shopify, Etsy or a Stripe payment link, and add those as link buttons. Your page, analytics and email signup work exactly the same.
Pro is $5/month, $48/year or $89 once (₹299, ₹2,988 or ₹4,999 in India).
Using your link in bio for affiliate marketing
Affiliate links work as normal link buttons. What makes a link in bio good for affiliate marketing is knowing which ones earn:
- Clicks per link and click-through rate show which recommendations people act on. Drop the ones nobody taps.
- UTM tags from the free UTM Link Builder tell you whether a click came from a Reel, a Story or YouTube.
- Scheduling (Pro) lets a limited-time deal appear and disappear on its own, so you never send fans to an expired offer.
- Coupon (Pro) puts a discount code right on your page, next to the link.
Label affiliate links clearly. Advertising rules in many countries, including the US and India, expect creators to disclose paid and affiliate links, and a small “affiliate” note next to the button is an easy habit.
Set it up in six steps
- Sign up free and paste your links; social profiles become icons automatically.
- Start from the Creator template and add the blocks you need from the setup list.
- Upgrade to Pro if you will sell, take tips or run a lead magnet, and connect your Razorpay account.
- Add a Product block, upload your file and set a price in INR or USD.
- Upload your media kit to a PDF viewer block.
- Paste biolinko.me/yourname into every profile, then check your analytics after a week.
Where other tools fit better
Biolinko does not host courses or send newsletters. If you sell full video courses to a global audience, Stan Store is built for course hosting and checkout. If you want media kits and email marketing in one product, Beacons covers that. Both are compared in the table below.
Linktree is the familiar name and many brands recognise it at a glance. Biolinko makes the most sense if you are an Indian creator who wants UPI, WhatsApp and a 0% platform fee, or a creator anywhere who wants a fast, free page with detailed click analytics and is happy to sell through an existing store.
Frequently asked questions
It depends on how you earn. Indian creators who sell downloads get a 0% platform fee and UPI on Biolinko Pro; creators selling courses worldwide may prefer Stan Store; Beacons suits those who want built-in email tools.
Yes. Biolinko's Pro Product block sells downloads and services, paid into your own Razorpay account, with automatic file delivery and a Sales dashboard.
None. Biolinko takes a 0% platform fee; only Razorpay's payment processing fee applies.
Built-in selling uses Razorpay, which onboards businesses in India. Creators elsewhere can link to Gumroad, Shopify, Etsy or Stripe payment links with normal link buttons.
One with per-link click analytics and UTM tracking, so you can see which recommendations earn. Biolinko shows clicks and click-through rate per link on every plan.
Yes. Upload your media kit PDF to the free PDF viewer block, and add a Contact form so brands can reach you.
A Pro block that gives visitors a free file, such as a checklist or guide, in exchange for their email address. The lead is saved to your dashboard.
Yes, with the Tip jar block on Pro. Tips are paid into your own Razorpay account with a 0% platform fee.