Where is the “link in bio” on YouTube?
On YouTube the “bio” is your channel description and the Links section of your channel. You can add up to 14 links there. The first one appears on your channel header, next to your description, with a short “and more links” note that opens the full list.
That header link is the YouTube equivalent of an Instagram bio link, and it is what creators mean when they say “link in bio” in a Short. Viewers who tap your name after a Short land on your channel page, and that single visible link is where most of them go next.
Unlike Instagram and TikTok, YouTube also makes links in regular video descriptions clickable. So you have two strong spots: the channel header and the top of every description.
Recommended YouTube link in bio page setup
YouTube viewers already know your face and voice. What they want from your page is the stuff you mentioned on camera. Build it with these blocks, top to bottom:
- Header with your channel art colours and a line like “New video every Friday”.
- Video. Your latest upload, played inline. People who arrive from Instagram or Google can watch without leaving the page, and it keeps the page current.
- Featured link. This month's sponsor, course or product, with a thumbnail. Sponsors like seeing their link above the fold.
- Link buttons for your gear list and playlists. “Camera and mic I use”, “Start here playlist”, “Full tutorial series”. Affiliate links work as normal buttons.
- Music. If you use your own music or run a music channel, embed a Spotify, Apple Music or SoundCloud player.
- Email signup. Subscribers miss uploads when the algorithm moves on. An email list is yours; signups are saved to your dashboard.
- Tip jar (Pro). A simple way for fans to say thanks outside YouTube's own features.
- Social icons for Instagram, X, Discord and the rest.
That is eight blocks, well inside the Free plan's 30. The Tip jar is one of Biolinko's 12 Pro blocks; everything else here is free.
How to add your link in bio to YouTube, step by step
- Create your free page and paste your channel URL and your most-used links. Social profiles become icons automatically.
- Add the Video block with your latest upload and the blocks listed above.
- Open YouTube Studio and go to Customisation (Customize channel), then Basic info.
- Under Links, tap Add link. Give it a title such as “All my links” and paste biolinko.me/yourname.
- Drag it to the top of the list so it is the one shown on your channel header, then Publish.
- In YouTube Studio settings, open Upload defaults and put the same link in the first two lines of your default description, so every new video carries it without extra work.
- Check your channel page on a phone to confirm the link shows on the header.
How to get clicks from YouTube Shorts
Shorts are where most small channels get discovered, but a Short is not a good place for a long list of links. Two things work:
- Say “link in bio” and mean the channel header. Viewers tap your name, land on your channel, and see your page link right there.
- Use the related video link. Shorts can link to one of your long videos. Point it to the full version, and make sure that video's description starts with your page link.
When you mention a specific moment from a long video on your page or in a Short's comments, the free YouTube Timestamp Link tool makes a link that starts at the exact second.
Which videos send people to your link?
Your Biolinko analytics show views, clicks per block, referrers and countries. To tell videos apart, tag the link in each description with UTM parameters, for example utm_source=youtube&utm_content=camera-review. The free UTM Link Builder writes them for you, and the UTM sources appear in your dashboard. The Free plan keeps 30 days of history; Pro ($5/month, ₹299 in India) keeps everything.
When a YouTube link in bio page is not the right tool
- You only have one destination. If everything lives on one website, link it directly; YouTube already gives you 14 slots.
- You sell courses to a global audience. Biolinko does not host courses. Link to your course platform with a normal button.
- You are outside India and want tips. The Tip jar and Product blocks pay out through Razorpay, which onboards businesses in India. Creators elsewhere can link to the tipping or payment page they already use.
Frequently asked questions
In YouTube Studio, go to Customisation, then Basic info, then Links, and tap Add link. Paste your URL, give it a title, move it to the top and publish.
Up to 14 links. The first one shows on your channel header and the rest open from the “more links” list.
On your channel page header, next to your description, and in the full list of links on your channel's About panel.
A Short can link to one of your related YouTube videos. For outside links, send viewers to your channel header link or to the description of the long video the Short points to.
Yes. Unlike Instagram and TikTok captions, links in regular YouTube video descriptions are clickable, so put your page link in the first two lines.
Yes. Biolinko's free Video block plays YouTube, Vimeo and TikTok videos inline on your page.
Yes, on Biolinko's Free plan: one page, up to 30 blocks and all 8 themes, with no card. Pro adds the Tip jar, unlimited analytics history and removes the badge.